Just In: Doughnut Backpacks

Doughnut Backpacks


Established in 07, Japan based Doughnut is gearing up for their stateside arrival. While not nearly as old as other players like Fjallraven – What Doughnut lacks in age, they make up for in innovation.

Focusing on integrating fashion and functionality, Doughnut pushes the boundaries on what a bag should be, offering modern day hybrid backpacks designed to survive the great outdoors, but cool enough for your daily commute.

Redesigning everything from zipper head to shoulder straps, Doughnut has taken the everyday backpack and applied high end and durable materials. Combining military grade CORDURA (a waterproof, tear resistant and lightweight nylon)  alongside premium vegetable tanned leather details –  each of the bags may use similar materials, but feature unique characteristics.

The the brands most “rugged” offering, the Peak applies jungle camo details and additional – removable bags on either side. Other silhouettes like the American Vintage, Heritage  or Lounge Tote are a bit more subtle in their approach – featuring pull stings, buckle closures and cross body straps.

Check out our entire Doughnut collection, available now via our Webshop

Doughnut bags






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